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WHAT’S INSIDE

2 x MIMI HAIR WASH 13.52 fl oz
1 x MIMI HAIR WASH 3.38 fl oz
The better way to care for kids’ hair. Scientifically formulated with safe, plant-based ingredients, MIMI Hair Wash cleanses and nourishes kids’ hair in one simple step.

2 x MIMI DETANGLER SPRAY 6.76 fl oz
1 x MIMI DETANGLER SPRAY 3.38 fl oz
Effortlessly tames tangles, tantrum-free. Infused with organic watermelon seed oil, blueberry & coconut extracts, to help protect kids’ hair from the effects of outdoor play and swimming pool chemicals.

HOW TO USE

STEP 1: CLEAN

Wet hair thoroughly. Mix a small amount of Hair Wash in your hands with water and smooth from root to tip. Rinse well. Repeat if needed for thick, curly or coily hair.

Note: This wash doesn’t foam, that’s the beauty of plant-based ingredients.

STEP 2: TREAT

Spray Detangler onto wet or dry hair.

Spray at the ends and gently brush to remove knots. Apply to mid-lengths and crown as needed, focusing on knot-prone areas.

For a sleek and styled look that holds all day, fnish with our styling products.

WHY MIMI

Children’s hair and scalp biology is not the same as adults.

Oil production is triggered by puberty, so kids naturally produce far less sebum

Hair is denser relative to head circumference, making it more prone to knots

Scalps can be up to 30 percent thinner than an adult’s

Yet many traditional kids shampoos contain detergents designed for adult hair, which can over strip moisture and leave hair dry, brittle and difficult to brush.

MIMI was created to change that.

INGREDIENTS

MIMI HAIR WASH 13.52 fl oz/3.38 fl oz

Aqua (Water), Cetearyl Alcohol, Helianthus Annuus(Sunflower) Seed Oil, Coco-Caprylate, Behentrimonium Methosulfate ,Decyl Glucoside, Tocopherol, Glycine Soja (Soybean) Oil, Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Oil, Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Glycerine, Cetearyl Glucoside, Guar Hydroxypropyltrimonium Chloride, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Limonene

MIMI DETANGLER SPRAY 6.76 fl oz/3.38 fl oz

Aqua (Water), Decyl Glucoside , Glycerine, Hydrolyzed Rice Protein , Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Fruit Extract, Cetrimonium Chloride , Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate Sodium Benzoate, Citric Acid, Geraniol, Limonene, Linalool

FAQ

WHY DOESN’T MIMI HAVE A CONDITIONER?

Mimi Hair Wash is formulated as a multi-functional product designed to replace both traditional shampoo and conditioner.

It effectively cleanses the hair and scalp while delivering hydration and nourishment through plant-based ingredients, including organic watermelon seed oil, blueberry extract, and coconut-derived actives. This supports moisture balance and helps protect hair from dryness and environmental stressors such as chlorine and outdoor exposure.

For additional conditioning and manageability, we recommend using the Detangler Spray. It assists with moisture retention, reduces tangling, and helps maintain soft, smooth, and healthy-looking hair.

WHY DOESN'T THE HAIR WASH FOAM UP?

Mimi Hair Wash is a low-foaming formulation, as it is free from sulphates and other harsh surfactants typically responsible for creating a high lather in traditional shampoos.

Low foam does not impact cleansing performance the formula is designed to effectively cleanse while being gentle on the scalp and hair.

For best results, we recommend emulsifying the product with a small amount of water in your hands before application. Once applied, add more water as needed and use your fingers or a scalp brush to evenly distribute the product through the scalp and hair. This will help ensure optimal coverage and performance.

WHO IS MIMI FOR?

MIMI Haircare is designed for children aged 2-12 years.

While the products can be used by individuals of any age, the formulations are specifically developed for younger scalps, which typically produce less sebum (natural oil) than adult scalps. This makes them more suited to those with finer, less oily hair and scalps requiring gentle, non-stripping care.

BIG LITTLE BUNDLE

$55.00
$60.94
SAVE 10%

MIMI HAIRCARE in action

FORMULATED FOR KIDS

NATURAL Ingredients

AUSTRALIAN 
MADE

TEAR 
FREE

TANTRUM 
free

SHIPS FROM OUR US WAREHOUSE

  • FORMULATED FOR KIDS

  • NATURAL Ingredients

  • AUSTRALIAN MADE

  • TEAR FREE

  • TANTRUM free

  • SHIPS FROM OUR US WAREHOUSE

STOCK UP NOW, THANK YOURSELF LATER

When you find haircare that works, you don’t want to run out!

The MIMI Stock-Up Bundle is a kids shampoo and detangler value pack designed for families who love MIMI and want their everyday essentials always on hand. With multiple full sizes plus travel minis, this refill bundle keeps smooth, tangle-free hair simple and a little more cost-effective too.

Just more of what you love, ready when you need it!

WHAT’S INSIDE

2 x MIMI HAIR WASH 13.52 fl oz
1 x MIMI HAIR WASH 3.38 fl oz
The better way to care for kids’ hair. Scientifically formulated with safe, plant-based ingredients, MIMI Hair Wash cleanses and nourishes kids’ hair in one simple step.

2 x MIMI DETANGLER SPRAY 6.76 fl oz
1 x MIMI DETANGLER SPRAY 3.38 fl oz
Effortlessly tames tangles, tantrum-free. Infused with organic watermelon seed oil, blueberry & coconut extracts, to help protect kids’ hair from the effects of outdoor play and swimming pool chemicals.

HOW TO USE

STEP 1: CLEAN

Wet hair thoroughly. Mix a small amount of Hair Wash in your hands with water and smooth from root to tip. Rinse well. Repeat if needed for thick, curly or coily hair.

Note: This wash doesn’t foam, that’s the beauty of plant-based ingredients.

STEP 2: TREAT

Spray Detangler onto wet or dry hair.

Spray at the ends and gently brush to remove knots. Apply to mid-lengths and crown as needed, focusing on knot-prone areas.

For a sleek and styled look that holds all day, fnish with our styling products.

WHY MIMI

Children’s hair and scalp biology is not the same as adults.

Oil production is triggered by puberty, so kids naturally produce far less sebum

Hair is denser relative to head circumference, making it more prone to knots

Scalps can be up to 30 percent thinner than an adult’s

Yet many traditional kids shampoos contain detergents designed for adult hair, which can over strip moisture and leave hair dry, brittle and difficult to brush.

MIMI was created to change that.

INGREDIENTS

MIMI HAIR WASH 13.52 fl oz/3.38 fl oz

Aqua (Water), Cetearyl Alcohol, Helianthus Annuus(Sunflower) Seed Oil, Coco-Caprylate, Behentrimonium Methosulfate ,Decyl Glucoside, Tocopherol, Glycine Soja (Soybean) Oil, Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Oil, Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Glycerine, Cetearyl Glucoside, Guar Hydroxypropyltrimonium Chloride, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Limonene

MIMI DETANGLER SPRAY 6.76 fl oz/3.38 fl oz

Aqua (Water), Decyl Glucoside , Glycerine, Hydrolyzed Rice Protein , Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Corymbosum (Blueberry) Fruit Extract, Cocos Nucifera (Coconut) Fruit Extract, Cetrimonium Chloride , Citrus Auruntium Dulcis (Sweet Orange) Peel Oil, Cedrus Atlantica ( Cedarwood ) Bark Oil, Lavandula Angustifolia (Lavender ) Oil, Cymbopogon Martini (Palmarosa) Oil, Pelargonium Graveolens (Geranium ) Oil, Vanillin, Benzyl Alcohol, 1,2 Hexanediol, Potassium Sorbate Sodium Benzoate, Citric Acid, Geraniol, Limonene, Linalool

FAQ

WHY DOESN’T MIMI HAVE A CONDITIONER?

Mimi Hair Wash is formulated as a multi-functional product designed to replace both traditional shampoo and conditioner.

It effectively cleanses the hair and scalp while delivering hydration and nourishment through plant-based ingredients, including organic watermelon seed oil, blueberry extract, and coconut-derived actives. This supports moisture balance and helps protect hair from dryness and environmental stressors such as chlorine and outdoor exposure.

For additional conditioning and manageability, we recommend using the Detangler Spray. It assists with moisture retention, reduces tangling, and helps maintain soft, smooth, and healthy-looking hair.

WHY DOESN'T THE HAIR WASH FOAM UP?

Mimi Hair Wash is a low-foaming formulation, as it is free from sulphates and other harsh surfactants typically responsible for creating a high lather in traditional shampoos.

Low foam does not impact cleansing performance the formula is designed to effectively cleanse while being gentle on the scalp and hair.

For best results, we recommend emulsifying the product with a small amount of water in your hands before application. Once applied, add more water as needed and use your fingers or a scalp brush to evenly distribute the product through the scalp and hair. This will help ensure optimal coverage and performance.

WHO IS MIMI FOR?

MIMI Haircare is designed for children aged 2-12 years.

While the products can be used by individuals of any age, the formulations are specifically developed for younger scalps, which typically produce less sebum (natural oil) than adult scalps. This makes them more suited to those with finer, less oily hair and scalps requiring gentle, non-stripping care.

WHAT WE LEAVE OUT

Sulfates (sles/sls)

Parabens

PEGS

Glycol

EDTA

Silicones

Propylene

Artificial Colors

Synthetic Fragrance

WHAT WE
LEAVE OUT

Sulfates (sles/sls)

Parabens

PEGS

Glycol

EDTA

Artificial Colors

Silicones

Propylene

Synthetic Fragrance

Dr Jennifer T. Haley, MD FAAD

Board Certified Dermatologist

Dermatologist approved

MIMI Haircare is a great choice for families seeking a safe, effective, and easy-to-use hair care solution that prioritises dermatological health without exposing children to unnecessary chemicals.

SAVE TIME AND TEARS

WASH

Our gentle, all-in-one natural Hair Wash deeply cleans without stinging little eyes. Massage with the Scalp Brush to boost shine and support healthy hair. 

TREAT

Spray in our Detangler to protect and smooth hair, then gently remove knots with the Knot-A-Problem Brush. For curly kids, apply our Leave-In Curl Cream to damp hair for frizz-free, bouncy curls.

STYLE

Lock in the look with our Hair Gel, use the Gel Wand to smooth flyaways and  set the style.

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